These two broadcasts are hosted by SDA National, featuring two of the most popular speaker sessions from EDSymposium22. SDA members enjoy a reduced cost, so be sure to log-in before registering and catch the early-bird discount. Both sessions will be broadcast on Tuesday, August 23.

Each session is 90 minutes long and full of great content and practical information. Take advantage of our one price connection for your entire office offering. Once you register, a link will be sent the day before the program to share with others on your team, whether you are working together in the office and want to watch from the conference room, or whether you are all working from a variety of locations and will join us individually.

SESSION 1 (9am – 10:30am Pacific)

Talent, Technology, Timing-What’s Coming Around the Corner?

Presenter: Simon Goodhead

Program Description: In reviewing trends for people, technology and timing, we will look ahead to review what may become important as automation and salaries increase, staff become scarce, and firms navigate the ups and downs of workload. The fundamental aspect of “what got you here, won’t get you there” will guide the session recognizing the benefit of reflection, and risk of relying on the past to predict the future. 

SESSION 2 (12:00pm – 1:30pm Pacific)

The Future of AEC Marketing

Presenter: Scott Butcher

Program Description: What will professional services marketing look like in the coming years? How will marketers, business developers, and firm leaders leverage new techniques to keep up with the disruptions that shake the foundations of marketing and business operations? How has the global pandemic shifted marketing priorities? What skills will you need to learn to keep your firm in the forefront? Learn to leverage new technologies to elevate your firm’s marketing programs, enhance your skills to stay at the forefront of emerging marketing trends, increase your value to clients, and find opportunities for self-improvement.

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